nonprofits

Microsoft Employees Raised 96 Million In 2010 For Charity

February 02, 2011 · By Sloane Davidson, Founder and CEO, Hello Neighbor

I've been reading a lot of reports and releases this past week about how corportations performed in 2010 with employee giving. Employee giving, and company matching, is growing every year and it's a crucial component for many nonprofit development and fundraising departments. Many people call company match programs "free money" in that all you have to do is tell your company that you made a donation and they'll match it up to a certain percentage or in some cases to 100%.

One company I wanted to highlight in particular is Microsoft. I have friends and colleagues who work there (and also worked with Microsoft Windows Phone 7 myself this past summer) and I've always been very impressed by how they talk about the commitment to giving at all levels within the company. That shows in their latest release that employees raised $96 million during 2010 for charity, more than any other year in the company's history and a 9.2% increase over 2009. A few statistics:

Source: Microsoft

Microsoft’s commitment to corporate social responsibility is so strong and a part of the DNA of the company. The co-chairs of the 2010 Giving campaign posted a blog post on the Microsoft site discussing what made 2010's campaign a success.

A few other highlights:

What an incredible year for giving at Microsoft. I'm actively looking for other examples of corporate giving and also examples of what makes a strong CSR campaign. If you have any links to share, please leave them in the comments!